Advertorial content for Boots Soltan
Last year I wrote about the Soltan Sun Ready campaign, and I’m thrilled to say it’s back for another year – offering children the chance to have their work published and displayed in a local Boots store as part of a wider sun safety campaign. Writing and creating for an audience beyond that of their teacher and classmates gives real purpose to children’s work and can be a powerful and inspiring experience for pupils.
For this year’s campaign, Boots are encouraging primary school children to get creative and design a campaign poster and slogan featuring sun safety behaviour and practices for their Soltan Sun Ready Schools programme.
The sun safety poster competition is part of Soltan Sun Ready Schools, a curriculum-linked programme providing free teaching resources for schools to help to equip teachers and pupils with all the knowledge they need to stay safe this summer (and in fact all year round). The resources are designed to be used both in school and at home, so that parents can also practice sun safety behaviours with their children (or so that children can educate their parents too!)
Michelle Pytlakowska, Global Assistant Brand Manager at Boots Soltan said:
“So far, we have reached over half a million primary school children with the campaign and this year we hope to reach many more. We can’t wait to see the kinds of designs the young people come up with! By taking part in the Sun Ready Challenge, they have the opportunity to get creative and demonstrate their knowledge on how to stay safe in the sun, which is so important during the summer months. The lucky winner will see their design displayed as a poster in a Boots store in their local area.”
We all know that, whilst the feeling of the sun on our skin is one of the undeniable pleasures of summer, it can be extremely dangerous if we don’t take preventative measures. Of course it is especially important that we take responsibility for protecting the delicate skin of our children and young people as 23% of sun damage occurs before the age of 18. Boots Soltan is the only leading brand that offers 5* UVA protection to prevent permanent skin care damage, and by educating children about how to stay safe in the sun, at a young age, the campaign is ensuring that they adopt healthy sun safe tips that will last a lifetime.
This summer’s Sun Ready Challenge encourages primary school children to put pencil to paper and design a poster and slogan of how they stay safe and have fun in the sun, whether that’s putting on sun cream, wearing their best sunglasses or donning their favourite summer hat
Adam Jensen, Teacher at Chaddlewood Primary School, Plymouth said:
“My class love getting creative, so I know they’ll be really excited about this competition from the Soltan Sun Ready Schools campaign. Educating children in sun safety practices is really important, and having them design their own poster will really show their knowledge of how to stay safe in the sun.”
As well as the competition, the Soltan Sun Ready Schools resources include lesson plans, teachers’ guides, student- facing videos and homework activities that are available again to use this year. With fun, creative and engaging content, the materials include ideas for Sports Day, Summer Fairs, assemblies, science experiments, writing tasks and information for parents, all designed to educate about sun safety.
The first 100 schools to sign up to the resources site will be sent a Soltan Sun Ready Registration Pack, furthermore the first 100 schools to enter the Sun Ready Challenge will receive a Soltan Sun Ready Competition Pack.
The Sun Ready Challenge opens for entries on 29th April. All designs must be submitted by 14th June. To enter visit: www.soltansunready.com/for-schools/competition
To download the fun, free, curriculum-linked resources go to: www.soltansunready.com/for-schools
Make sure you speak to your child’s school about taking part, and don’t forget your sun cream!
Parents! Tell Soltan what you think and you could win £250 Amazon vouchers!
Soltan are interested in hearing about your sun safety routine and what you look for in a sun safety product.
Complete a 3-minute survey about the Boots Soltan Sun Ready programme and be in with a chance to win £250 of Amazon vouchers. Your feedback is invaluable in helping Soltan to improve sun safety among families.
Click here to complete the survey and potentially win £250 of Amazon vouchers!